By David H. Freeman bio
Cross-selling is one of the best ways to generate new revenue in a firm; however, most firms face significant challenges in building an effective, firm-wide approach.
To help firms navigate through this process, I am conducting research in support of my upcoming book on mastering the art of cross-selling, and I would welcome your feedback on issues and opportunities relating to cross-selling, via a short survey.
If you are able to invest a few minutes to share your thoughts, here is the link:
www.surveymonkey.com
As a thank you for your participation in the survey, the publisher will provide you with early access to the survey results, plus an extended pre-publication discount on the price of the book.
Related reading:
6 ways to reach the highest possible prosperity
How and why you need to carefully screen cold calls from potential new clients
3 prove ways to build a more profitable client base