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MARKETING

7 ways to make your firm stand out among your competition

The competition for clients is fierce and law firms are marketing heavily, says marketing expert…


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MARKETING

Personal touch helps win highly profitable corporate clients

It’s a first-class presentation, but the corporate business goes to another firm. What happened?
The big balloon deflator is that most…


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BILLING & COLLECTIONS

To-Dos: Your April office checklist

Here are a few tasks that should be addressed this month…


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INCREASING PROFITS

Marketing your practice: How to attract more clients by positioning your attorneys as “thought leaders”

The attorneys in your practice are more than knowledgeable; they are thought leaders in the legal field. So why not share their expertise, and market the practice in the process…


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MONTHLY CHECKLIST

To-Dos: Your March office checklist

March comes in like a lion and goes out like a lamb. That’s outside, where winter storms give way to springtime calm. Inside, there can also…


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CLIENT RELATIONS

How to use client exit surveys to improve service and increase revenue

Don’t close out a matter without measuring the client’s satisfaction.
Do that with a survey that covers everything from the legal services to the freshness of…


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BLOG

7 quick ways to jump-start your firm’s business development efforts

By David H. Freeman  bio
Every so often, you may think, “I could use some fresh ideas to jump-start the firm’s business development efforts.” Or perhaps the…


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MARKETING

How and when to ask a client for a referral

A new client should be a planned event, not an accident.
And the most productive way to get a continuing stream of planned events is to…


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CLIENT RELATIONS

Is this essential ingredient missing from your firm’s customer service?

If you believe that your law firm offers exceptional customer service, you might want to think again, says…


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INCREASING PROFITS

Cutting costs? What worked in 2008 won’t work today

When money is tight, firm administrators start rushing to make decisions to save the bottom line, perhaps relying on strategies that saw the firm through…


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