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LEVERAGE YOUR DATA

Grow your law firm with these top 5 marketing techniques

Marketing undoubtedly plays a major part in law firm growth. But, the process—how it’s done—varies from firm to firm. When it comes to implementing the best marketing techniques, legal marketing teams can be motivated by what high-growth firms are doing to help inform your strategy. That’s the advice from Pitchly, which offers a data enablement system that can help law firms leverage their data—helping them streamline and simplify marketing and business development activities. Law firm growth accelerated in 2021 While the COVID-19 pandemic has squeezed industries nationwide, law firms haven’t felt the same pinch. US law firm revenue climbed 14% during the first nine months of 2021 over the same period the year before. The revenue growth was led by strong demand, not rate increases. Pitchly says law firm marketing departments… . . . read more

TRAINING TIPS

With Excel, garbage in equals garbage out

When using Microsoft Excel in your law office, you need to be careful about keeping the information clean, consistent and…


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