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Marketing

7 strategies for effective client relationship management in a legal setting

January 1, 2025

Building and nurturing strong client relationships is a critical aspect of ensuring the success and growth of your law firm. A solid client relationship management strategy can set your firm apart from the competition and establish a reputation for excellence. In this article, we'll delve into some essential strategies that can help you excel in client relationship management … [Read more...] about 7 strategies for effective client relationship management in a legal setting

How to Shine at Business Social Events

December 4, 2024

The holiday season brings plenty of opportunities to network and leave a positive impression at business social events. For law office administrators, these gatherings are not just festive—they're strategic moments to strengthen relationships, showcase your professionalism, and represent your firm’s culture. Here’s how to navigate them with poise and confidence: 1. Dress the … [Read more...] about How to Shine at Business Social Events

Maximizing LinkedIn (and Some Other Networks) for Your Success

December 4, 2024

LinkedIn has evolved into a powerful platform for professionals across industries, including law office administrators. Whether you’re looking to excel in your current role or position yourself for advancement, mastering LinkedIn can make a meaningful difference in how you present yourself, network, and grow professionally. Here’s how to make the most of LinkedIn in your … [Read more...] about Maximizing LinkedIn (and Some Other Networks) for Your Success

How to help set up a lawyer blog to market your firm

October 23, 2024

Assisting a lawyer in creating a legal blog can be a rewarding project, enhancing the law firm’s visibility and establishing the attorney as a thought leader in their practice area. As a law office administrator, your role will be crucial in streamlining this process. Here’s how you can effectively assist: 1. Identify the Blog's Purpose Help the lawyer clarify the blog’s … [Read more...] about How to help set up a lawyer blog to market your firm

6 steps to creating a quarterly client satisfaction survey

October 18, 2024

Maintaining strong client relationships is essential to the success of your firm. One of the most effective ways to gauge client satisfaction and identify areas for improvement is through regular feedback. A Quarterly Client Satisfaction Survey will help you consistently collect and analyze feedback to ensure that your firm delivers top-tier legal services while addressing … [Read more...] about 6 steps to creating a quarterly client satisfaction survey

10 immediate actions to enhance client relations

September 13, 2024

Client relations are the cornerstone of success for any law office. Building strong and lasting relationships with clients not only fosters loyalty but also drives referrals and contributes to the overall reputation of the firm. As a law office manager, here are ten actionable steps you can take right now to improve client relations and elevate the client … [Read more...] about 10 immediate actions to enhance client relations

Sample Survey: Client Feedback

September 4, 2024

Obtaining client feedback is crucial for a law office as it serves multiple vital purposes in maintaining and improving the quality of legal services. Firstly, client feedback provides valuable insights into the overall client experience, allowing the law office to identify areas of strength and areas that may require improvement. This information is invaluable in enhancing … [Read more...] about Sample Survey: Client Feedback

Personal client attention doubles the money-making referrals

August 14, 2024

When a North Carolina office realized its referrals from clients were dwindling, it responded by setting up a plan to ensure maximum personal contact with the clients. Within the first year the plan was in place, the personal injury firm doubled its referrals. The focus was placed on communications, fast response to calls, maintaining contact throughout the year and keeping … [Read more...] about Personal client attention doubles the money-making referrals

To-Dos: Your July office checklist

June 25, 2024

According to best-selling author Regina Brett, "Summer is the annual permission slip to be lazy. To do nothing and have it count for something. To lie in the grass and count the stars. To sit on a branch and study the clouds." You wish! That might happen on the weekend—if you're lucky—but Monday to Friday, there's still plenty of work to do at the office. Here are some … [Read more...] about To-Dos: Your July office checklist

How to use client exit surveys to improve service and increase revenue

June 19, 2024

Don't close out a matter without measuring the client's satisfaction. Do that with a survey that covers everything from the legal services to the freshness of the coffee. A survey gathers information that can help the firm do a better job. It highlights the areas of excellence. And it reveals the areas of dissatisfaction clients don't mention—except to other … [Read more...] about How to use client exit surveys to improve service and increase revenue

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