Hire a receptionist and hire the manager of first and lasting impressions. The receptionist position is a marketing position. Before callers ever talk to an attorney, they form an opinion of the firm through their contact with the front desk. Yet most firms view the position as one that doesn't need a lot of intellectual skills and hire a receptionist without looking for the … [Read more...] about How to Hire a Great Receptionist
Marketing
How and When to Ask a Client for a Referral
A new client should be a planned event, not an accident. And the most productive way to get a continuing stream of planned events is to follow an established process for generating referrals. Referrals are the highest producing form of marketing. In fact studies have shown that as many as seven out of 10 referrals turn into new clients. By contrast, cold calls for … [Read more...] about How and When to Ask a Client for a Referral
Client Connection: Effective Strategies for Managing Client Relations
In the fast-paced world of law, managing client relations is more than just a task—it's an essential part of your firm’s success. Strong relationships with clients can lead to repeat business, referrals, and a positive reputation in the legal community. But how do you cultivate and maintain these relationships effectively? Whether you’re a seasoned office manager or new to the … [Read more...] about Client Connection: Effective Strategies for Managing Client Relations
10 Strategies to Create a Strong Online Presence for Your Law Office
In today's digital age, having a strong online presence is essential for any business, including law firms. A robust online presence not only helps you attract new clients but also establishes credibility and trust with your audience. Here are some strategies to help you create a strong online presence for your law office: Build a Professional Website: … [Read more...] about 10 Strategies to Create a Strong Online Presence for Your Law Office
6 Steps to Creating a Quarterly Client Satisfaction Survey
Maintaining strong client relationships is essential to the success of your firm. One of the most effective ways to gauge client satisfaction and identify areas for improvement is through regular feedback. A Quarterly Client Satisfaction Survey will help you consistently collect and analyze feedback to ensure that your firm delivers top-tier legal services while addressing … [Read more...] about 6 Steps to Creating a Quarterly Client Satisfaction Survey
Fostering a Business Development Mindset: Empowering Lawyers in Your Office
Business development is not typically the first thing that comes to mind for many lawyers, whose primary focus is often on legal expertise and client representation. However, in today's competitive legal landscape, developing a business mindset is essential for both individual career growth and the success of a law office. As a law office administrator, you can play a pivotal … [Read more...] about Fostering a Business Development Mindset: Empowering Lawyers in Your Office
7 Strategies for Effective Client Relationship Management in a Legal Setting
Building and nurturing strong client relationships is a critical aspect of ensuring the success and growth of your law firm. A solid client relationship management strategy can set your firm apart from the competition and establish a reputation for excellence. In this article, we'll delve into some essential strategies that can help you excel in client relationship management … [Read more...] about 7 Strategies for Effective Client Relationship Management in a Legal Setting
Maximizing LinkedIn (and Some Other Networks) for Your Success
LinkedIn has evolved into a powerful platform for professionals across industries, including law office administrators. Whether you’re looking to excel in your current role or position yourself for advancement, mastering LinkedIn can make a meaningful difference in how you present yourself, network, and grow professionally. Here’s how to make the most of LinkedIn in your … [Read more...] about Maximizing LinkedIn (and Some Other Networks) for Your Success
The Art of Proofreading in a Law Office: Ensuring Precision and Professionalism
In the world of law, precision and attention to detail are paramount. Legal documents and communications must be meticulously crafted to protect the rights and interests of clients and uphold the integrity of the legal profession. Proofreading is an essential skill for law office staff, as it plays a crucial role in maintaining accuracy, credibility, and professionalism. In … [Read more...] about The Art of Proofreading in a Law Office: Ensuring Precision and Professionalism
How to Help Set Up a Lawyer Blog to Market Your Firm
Assisting a lawyer in creating a legal blog can be a rewarding project, enhancing the law firm’s visibility and establishing the attorney as a thought leader in their practice area. As a law office administrator, your role will be crucial in streamlining this process. Here’s how you can effectively assist: 1. Identify the Blog's Purpose Help the lawyer clarify the blog’s … [Read more...] about How to Help Set Up a Lawyer Blog to Market Your Firm