When they need to make personal connections with the rest of humanity, more and more Americans are doing so via the Internet. A 2014 study by the Pew Research Center showed that 74 percent of adults who go online use a social networking site, whether it's Facebook, Twitter, Instagram or something else. "It's clear that nearly everyone makes an effort to connect some way … [Read more...] about 4 reasons your business should be on social media
Client relations
The psychology of getting clients to pay
When the collections get tough, the tough start adding a bit of psychology to the billing. It can make the difference between getting paid now or getting paid later or maybe not getting paid at all, says Merra Lee Moffitt of Capture Profits, a revenue and profit building consulting company in Reading, PA. A waning economy is no time to sit at status quo with the billing, … [Read more...] about The psychology of getting clients to pay
4 ways to lose your corporate clients
Corporate clients no longer pay with an open checkbook. The economy has forced them to scrutinize their money, and as a result, they are putting great pressure on their outside firms to control costs. Along with that, they are demanding more services for the money they pay. And they are bringing a lot of work in-house. To maintain corporate clients, firms have had to … [Read more...] about 4 ways to lose your corporate clients
Manage client anger to avoid malpractice claims and bad publicity
Angry clients can be hard on the nerves. They can also be potential malpractice claims and probably bad PR for the law firm. But if you know how to respond to an unhappy client in a respectful and helpful manner, you may be able to turn that person into your firm’s biggest fan. Dealing with the angry client is an art. Dealing with the angry client is also a necessity. An … [Read more...] about Manage client anger to avoid malpractice claims and bad publicity
How one NY firm uses surveys to get repeat clients
Like many firms, an Albany, NY, firm surveys its clients each year. But it takes a different approach. It focuses on whether the clients feel the firm has their interests at heart. And in the end, it sends the clients the results of the study and what the firm has done in response. "We began it because we wanted to make sure we were providing clients what they needed," says … [Read more...] about How one NY firm uses surveys to get repeat clients
The art of setting fees that suit prospective clients
There's an art to presenting fees to clients. It's not just a matter of quoting an amount. It's a matter of finding out what result the client wants to see and what value the client attaches to that result. It calls for a lot of fishing tempered by a lot of tact, says Brian Kennel of Performance Management Consulting, a law firm practice management consulting group in New … [Read more...] about The art of setting fees that suit prospective clients
The ethics of refusing business and parting company with a client
Attorney-client relationships can get mighty tenuous. And either side can be at fault. Here are three issues that cause great concern: Turning down a prospect, firing a client, and getting fired by a client. They are explained by Michael Downey, a partner with Armstrong Teasdale in St. Louis whose practice focuses on professional legal, risk management, and ethics issues. … [Read more...] about The ethics of refusing business and parting company with a client
Is your firm’s website killing your sales opportunities?
Here's how to turn website visitors into clients The website: It's an area where, according to Trey Ryder, a Payson, AZ law firm marketing consultant, "firms spend untold amounts of money for absolute garbage." Many sites, says Ryder "are atrocious," despite the price tags they carry. "If they work, they work in spite of themselves." In most cases, a website's failure … [Read more...] about Is your firm’s website killing your sales opportunities?
Model Tool: Client privacy policy
Why you need this policy: As with any other corporate website, law office websites collect and use personal information of site visitors, including "personally identifiable" information, i.e., names and other information that can be traced back to a specific individual. Such use and collection of personal information is subject to requirements under privacy laws. How this … [Read more...] about Model Tool: Client privacy policy
Just common sense can ward off disciplinary and malpractice actions
Any attorney's career can be ruined for failure to follow the simplest rules of communication and ethics, says Allison L. Wood, principal of Legal Ethics Consulting, a Chicago company that counsels firms on avoiding disciplinary and malpractice issues. Wood was formerly a prosecutor in attorney disciplinary matters, and she has seen first-hand attorneys "in the tragic position … [Read more...] about Just common sense can ward off disciplinary and malpractice actions